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Our Culture

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Working at Burberry means entering an inclusive space where all perspectives are valued, ideas are shared freely and creativity is encouraged. As an open and caring employer, we are committed to ensuring that minds from different backgrounds can not only come together in a safe and supportive environment to collaborate, but also to flourish and to feel they belong to a wider community.



United by our values 

Our purpose, To Embrace the Elements with Open Arms, is brought to life through our values of Protect, Explore and Inspire, which define the behaviours that matter most at Burberry. ​

These values shape how colleagues collaborate, how leaders set direction, and how the business balances creativity with responsibility, performance with wellbeing, and ambition with respect for people and craft. ​

They also provide a shared foundation that unites us as one community while celebrating the diverse perspectives that drive our creativity.


  • We are a source of protection and warmth, no matter the forecast
  • We promise quality, function and enduring value
  • We strive for a space where everyone feels they belong
  • We build trust with each other and our customers
  • We aim to protect the environment, those who work in our value chain, and the communities in which we operate

  • We brighten up even the cloudiest day
  • We see the world as a canvas of possibilities
  • We celebrate each other’s achievements
  • We create positive impact for one another, our customers, and our communities

  • We innovate to open new horizons
  • We strive for excellence in the pieces we create
  • We learn from one another and seek out new skills to push boundaries
  • We aim to continuously improve in everything we do


A Diverse Community

As a creative brand with teams comprised of  across the globe, we believe that our collective strength lies in the diversity of our backgrounds and experiences.

Joining Burberry means becoming part of a brand defined by a heritage of legacy and innovation, and by the creative and diverse community that its people, colleagues and customers alike, represent.

Celebrating diversity and being representative of the communities that we serve is central to our purpose and is supported by diversity, equity and inclusion being a key pillar of our business. Within our Diversity, Equity and Inclusion Policy we outline our commitment to being an employer where colleagues can develop to their full potential irrespective of any protected characteristic, including but not limited to their religion or belief, gender, gender re-assignment, gender identity or expression, age, sexual orientation, disability, mental health, marital or civil partner status, pregnancy or maternity, ethnicity, race or socio-economic status.

To discover more about our commitment to diversity, equity and inclusion, please click here.



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